Conversation Design
Designing Actions on Google
Creating Actions for the Google Assistant requires a breadth of design expertise (for example, voice user interface design, interaction design, visual design, motion design, and UX writing) that we’ve refined into a single discipline: conversation design.
Our goal is to help you:
- Craft conversations that are natural and intuitive for users
- Scale your conversations across all devices to help users wherever they are
How to use this site
Where you start and what you focus on depends on what you already know and where you are in the development process of your Action.
| Topic | Description |
|---|---|
| What is conversation design? | If you’re new to conversation design, then start with this brief introduction |
| Learn about conversation | Take our crash course on designing for conversation |
| How do I get started? | Get an overview of the conversation design process |
| Is conversation the right fit? | Assess whether conversation design will supercharge your Action, making it more intuitive and efficient for users |
| Who are your users? | Start with clear, well-researched requirements to avoid the need for major changes after design and development is completed |
| Who is your persona? | A persona is a design tool that helps you write conversations—learn how to create one for your Action |
| Draft a conversation | Write sample dialogs to informally experiment with and evaluate different design strategies |
| Design for multiple devices | Learn how to scale your design to help users wherever they are |
| Style guide | Make sure that you’re using a conversational style and following some basic copy editing rules by reviewing the style guide |
| Conversational components | For guidance on writing prompts and crafting fluid conversations, start by learning about all the conversational components that make up prompts |
| Error handling | One poorly handled error can outweigh dozens of successful interactions, so learn how to get users back on track quickly and seamlessly |
| Visual components | Get guidance on when and how to use cards, carousels, lists, and other visual components |
Other resources
Google Assistant
For more developer-focused guidance on the Google Assistant, be sure to check out developers.google.com/assistant.
Dialogflow
For a tool that will let you build natural and rich conversational experiences, visit the Dialogflow CX documentation.